Myriad Updates

Myriad Updates is a simple and speedy text-based service that makes Social Networking, Instant Messaging and Email accessible to the mass-market.

Myriad Updates is powered by Myriad’s Xumii platform, which is the first of its kind to enable network operators to offer social networking services over USSD and SMS, creating new opportunities to reach an untapped market of over 4 billion consumers worldwide.

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Features

Nothing to Download – does not require users to download or install any additional software or application
Simple and Easy to Use – using short codes on any GSM mobile phone, users can simply and easily connect to their favourite social networks including Facebook and Twitter
Pre-Integrated Social Networks – allows users to instantly connect with friends and colleagues
Enhanced User Experience – enables users of mass-market phones to experience social networking through a simple, practical, intuitive user interface

Benefits

Service Enhancement – offers a unique service to subscribers, delivering social networking to the feature phone market
New Revenue Opportunity – generating incremental data revenues and upgrades to data subscriptions
Minimal Risk Business Proposition – all operations are outsourced
Proven and Deployed – currently powers social networking services for Telefónica, Vodafone and other major network operators

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In the news

Myriad Updates On Track to Deliver Social Networking to Over 1 Billion Mobile Users by End of 2012

16 February 2012 - “Myriad Updates is bringing Facebook and Twitter to the millions of users in emerging markets without data plans, driving monetization of mobile social experiences and putting carriers back into the social networking game” read more

Simon Wilkinson, CEO of Myriad Group